Consultant - Marketing Automation Specialist (CDD)

  • Category
    Direct marketing officer
  • Job Type
    Fixed-term
  • Industry
    Marketing and Communication
  • Job reference:
    31823

Consultant - Marketing Automation Specialist (6 months)

Your main responsibilities:

Campaign production and validation

  • understand business briefings provided by local marketers, and translate them into the standardised Marketo elements such as email programs, event programs and nurturing programs
  • approve campaigns and ensure quality of metrics
  • optimize constantly email campaigns

Technical support

  • provide answers to technical questions related to Marketo
  • provide answers to questions related to data flows between Marketo and Salesforce

Develop Marketo knowledge

  • participate to build an internal Marketo knowledge, document processes
  • through self-learning, develop knowledge of Marketo capabilities and functionalities
  • share knowledge / know-how with CE Marketing team and other CE Marketo users through internal meetings with local users

Business change proposal

  • based on technical knowledge / know-how of Marketo, propose new ways of executing marketing campaigns for the benefit of the clients: test, develop and train users

 

Your profile :

  • Minimum 4 years of experience in email marketing, digital production or marketing/digital agency
  • Experience with a marketing automation tool, in particular with Marketo or Eloqua, certification is a plus
  • Experience with a CRM tool, in particular Salesforce, is a plus
  • Understanding of marketing automation and CRM systems architecture
  • Good understanding of Marketing 3.0 practices
  • Creativity, solution-oriented
  • Fluent English
  • Rigor, organizational skills, responsiveness, autonomy, strong adaptability

 

If you identify yourself with the requirements of this challenging position, do not hesitate to fill the apply form.

Please apply with your CV to: Mary Appiah

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